Awareness raising of the packaging free concept and shop

Owner of the idea/problem: 
Semester: 
2019-Summer
Competence: 
Environment
Short description: 

ZöldBlokk (Green Block) is a packaging free shop in Pécs. Its mission it to decrease pollution and the pressure on the environment due to the production of packaging materials. The shop is lacking a professional marketing strategy, communication solutions (online and offline). The task of the team is to develop an implementable marketing communication strategy with usable techniques, tools. ZöldBlokk would also like to serve as an integrator for regional farmers who would like to serve communities that are looking for healthy home grown agricultural products.

Problem type: 
Non-profit
Which need does your product addresses?: 
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